Video Series:

Consumer franchise

We expect stickiness in some consumer consumption behaviors in beverage, household and personal care products post-pandemic, though this will likely be below the pandemic peak, our survey of 600 U.S. consumers (household purchase decision makers) suggests.

In non-alcoholic beverages and snacks, consumers expect to increase purchases post-pandemic vs pre-pandemic.

That said, some declines in intention to purchase at home will likely be partially offset by increased consumption in the away-from-home channels.

In key home care, consumers expect to increase purchases in all 16 categories that we surveyed, with the strongest net purchase intentions in health and hygiene products.

11 EPISODES