It is so good to be back here in Miami for the race this year and for offering the fans a very special experience. This year, we've expanded the partnership, and we have enabled biometrics at every location within the merchandise store. We have also expanded our partnership that allows consumers to buy products online, enabling our full omnichannel experience.
J.P. Morgan Payments was super vital in helping us create a first in class experience with the creation of our e-commerce site. We've been given this beautiful platform to access fans all over the world. We're excited about these new advancements that we continue to develop with them as our partner.
[MUSIC PLAYING]
Have you ever done anything like this before?
No, I'm excited about it.
OK, well, let's do it.
The future boutique is a demo experience simulating what retail and commerce will look like in the future.
Look at that.
Cheers.
Cheers.
It's a fantastic showcase of the products, the integration, the solutions, the speed of how fast our products can recognize your face, how quickly it processes the payment. Pay with a smile. Yes, always.
I've seen people coming in and just seeing them smile all the way from buying a drink, getting sweets, getting a personalized hat. It's the ultimate personalized shopping experience. Omnichannel really helps turn you from a spectator into a fan. It creates unique experiences. All of this is just made for you.
We want to power those J.P. Morgan Payments and solve business challenges, help those businesses grow, and make the fans at the end really happy and excited and energized about what they just went through.
How can I go back to normal shopping now?
[LAUGHS]
[MUSIC PLAYING]
End
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